THIS COURSE CONCENTRATES ON THE WAYS OF FORMULATING, IMPLEMENTING, AND EVALUATING STRATEGIES. STRATEGIC-MANAGEMENT CONCEPTS AND TECHNIQUES ARE STUDIED. STUDENTS WILL USE THE KNOWLEDGE ACQUIRED FROM PREVIOUS BUSINESS COURSES, COUPLED WITH NEW STRATEGIC-MANAGEMENT TECHNIQUES LEARNED, TO CHART THE FUTURE DIRECTION OF DIFFERENT ORGANISATIONS.
- Lecturer: PROFESOR DR. HASLIZA BINTI ABDUL HALIM
Skill Level: Beginner